Evan Weber, Founder of Experience Advertising, says marketers commonly find themselves dealing with the consequences of the following mistakes:
- Lack of consistent communication
- Not spending the time becoming friends with your affiliates
- Lack of responsiveness or inability to provide affiliate support
- Lack of sufficient affiliate recruitment
- Ignoring the smaller, niche affiliates
To learn more about the nuances and how to avoid these mistakes, watch the video of our fireside chat below:
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