Webinar

Event Tracking 101

December 4, 2024

About Webinar

Dive deep into the world of Advertiser and Offer Level Events in this comprehensive webinar! Join Isaac as he unravels the complexities of event tracking and management in affiliate marketing. We'll explore the crucial distinction between Offer Events and Advertiser Level Events, guiding you through the step-by-step setup process for both. Isaac will share best practices for choosing between Offer or Advertiser level events, implementing private vs. public events, and configuring revenue and payout types. You'll also gain insights into utilizing the Funnel Report for event analysis, enabling you to make data-driven decisions!

Configure Event Tracking

Master the setup process for both Offer Events and Advertiser Level Events, including naming conventions, privacy settings, and revenue/payout configurations.

Implement Strategic Event Choices

Learn to make informed decisions between Offer and Advertiser level events, understanding the implications and benefits of each approach for your tracking strategy.

Optimize Campaign Insights

Discover how to leverage the Funnel Report and event data to gain valuable insights into customer behavior, improving conversion rates and overall program effectiveness.

Speaker
Isaac is an experienced affiliate marketing professional with a background in finance and entrepreneurship based out of San Francisco, CA. As a customer success manager, he consults with our clients on how to grow their affiliate programs, implement new features, and surmount technical obstacles. You can catch Isaac regularly leading our webinars, offering advice on how to best drive success with Everflow.

Isaac Maier

Customer Success Manager

Everflow

Speaker

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