Leveling Up: PWN Games Averages 28% Program Revenue Growth Over Six Years With Everflow

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High Scores In Gaming Marketing

PWN Games excels through performance marketing campaigns, offering top-tier user acquisition solutions for advertisers and high-payout offers for publishers in the gaming industry. Their edge comes from a highly skilled team, a data-driven approach, and in-house campaign design. PWN Games goes beyond traffic delivery, providing tailored campaign ideas and holistic marketing strategies that set them apart in the industry.

Power Up: Transition To Everflow

In 2018, PWN Games migrated to Everflow, seeking an upgrade from their previous platform's less intuitive interface. The switch to Everflow helped PWN Games reach new heights yearly with their affiliate program.

Everflow's responsiveness to PWN Games' needs helped launch more bucket-list features for their team, while the platform’s comprehensive event tracking and real-time reporting capabilities gave PWN Games the necessary data to scale their program consistently, year over year.

Teaming Up & Winning

As the partnership grew, the PWN Games team suggested more features to scale results, which the Everflow team implemented. One of these features became a team staple: Variance reports, used now by Everflow clients to compare performance across different time periods.

Other frequently used features include traffic controls, soft caps, and event tracking.

Vincent Fréchette, Head of Network Operations: "We love to track events to see the full journey, collecting twenty events for some advertisers."

Embarking On The Next Quest

Now, PWN Games is adeptly navigating industry trends, including the rise of cross-platform games and mobile games porting to PC. They continue to focus on native advertising and social channels while maintaining a strong network of exclusive publishers.

Everflow's ongoing platform enhancements, including new integrations like AppsFlyer, ensure PWN Games remains well-equipped for the evolving landscape of video game user acquisition.

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"What stands out about Everflow is their receptiveness to feedback and constant drive to improve the platform. From the start, we were impressed by the simplicity of their user-driven UI, which is easy to navigate even with minimal training."

Mathieu Robichaud
Sales Director, PWN Games

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